How Does Call Tracking Software Work?

You might be wondering, “What is call tracking and how would it benefit my business?” Call tracking is measuring the impact of marketing efforts on lead generation and sales. 12th Member Contact Centers will create a local number that is associated with marketing materials like social media ads, email marketing, and more. When a customer calls that unique number, you will be able to report the ad source and also record calls and get real metrics on how your marketing materials are doing. Call record files are available for you to listen to so you can see how calls are going with your customers. You can use all of this information to strategize and figure out ways to improve your marketing efforts as well as relationships with your customers.

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Are you ready to reap the benefits of call tracking? Don’t hesitate to give us a call.